Television, Cinema, Video & On-Demand Audiovisual Services: The Pan-European Picture

This 5th edition of key trends is a selection of over 30 topics which, to the team of the European Audiovisual Observatory, appear to indicate the most significant trends affecting the European audiovisual market. The publication provides the usual mix of analysis and key data, extracted from the Observatory’s activities in 2019 involving reports and databases.

There are six keywords that shaped the sector in 2019: the number of subscribers to subscription video on demand – SVOD – in Europe significantly exceeded for the first time 100 million; The company Disney achieved all-time box-office highs –both domestic, with a 33% market share, and worldwide, with a line-up of franchises and sequels; Podcasts are poised to become an increasingly competitive market, competing with incumbent radio stations and pure music service players; About 500 prime-time original TV series seasons aired in the US and Europe in 2019, respectively, marking sustained growth in production, in a trend sometimes referred to as “peak TV; The European audiovisual sector remained flat (again), at least in real terms. The only segment growing significantly was (again) SVOD (83% of the sector’s growth in 2018) and as the last keyword is consolidation phenomenon.