We continue to take a look here at qualitative or quantitative studies that are dedicated to children’s media life in various countries. In Germany the national film funding organisation, the Filmförderungsanstalt, FFA, regularly provides data material. In July 2024, their research took a detailed look at young cinema-goers aged between 0 and 19 for the second time.
One of their findings:
The “cinema age” begins with elementary school: 73% of 6 to 9-year-olds have been to the cinema at least once in the last 12 months – 5 percentage points more than in the same period last year. The highest reach was again achieved by 10 to 14-year-olds at 79%. Reach among 15 to 19-year-olds was lower at 62% (2023: 60%). Among 20 to 49-year-olds, it was between 35% and 40%, with the 20 to 29-year-olds in particular showing a decline of 7 percentage points compared to the previous year. From the age of 50, it fell further and was still at 11% in 2024 among the over-70s.
Introduced by Margret Albers